EQ Magazine

The first edition of EQ Magazine was launched in January 2008 as a publication to attract site selectors and change their mindset on economic development in Louisiana. Louisiana Economic Development coordinated with Covalent Logic on the theme and content for each magazine edition with the overarching objective of highlighting economic development wins, growth and development in the state. Once published, each edition was mailed to economic influencers, site selectors and large corporations outside of Louisiana. Overall effectiveness of the magazine was measured by the number of people who called LED about specific programs and content included in the magazine.