Covalent LogicCovalent Logic


You want to think out of the box, go out on a ledge, or maybe just get your message out there. Taking a risk can be difficult. That’s why you need a risk-taker in your corner. You might want an innovative product on the web—something that’s never been done before. Maybe you need a campaign to promote your company or announce a new endeavor. We can do that.

Our process is as unique as your problem. We don’t “save as.” We don’t use a formula. We draw from our canvas of experience—whether you need a website, graphic design, investor communications, public relations, an advertising campaign, videos, brand management or help in a crisis—we’ve got you covered. We’re nimble enough to respond to your needs and diligent enough to get the job done.


For us, it’s personal. And personnel.

We believe that two heads are better than one. You’ll find us bouncing ideas off each other all day long to get to another right answer. Because one approach is not enough. We explore possibilities and options until you’re satisfied. You can’t learn what we do in a classroom (though our people *love* to get degrees), so it’s the experiences—all of them—that count. Our wide variety of backgrounds, past lives and time travel adventures drive our ability to innovate. But, former experience as a barista is always a plus!

Stafford Wood

Stafford Wood


  • Thinks 19th century Russian literature is light reading.
  • Is Wikipedia incarnate.
  • Discusses proper punctuation in her teacher voice.
As co-founder and principal of Covalent Logic, an integrated communications firm, Stafford Wood has received numerous advertising, public relations, design and website awards, as well as personally chosen as Junior Achievement and Business Report's Young Businessperson of the Year in 2012. Having worked as a programmer, graphic designer and webmaster, she prides herself in hiring people who are much, much better than she is in every team member at Covalent. Stafford enjoys public speaking and working with organizations to spark new ideas and build efficiencies.

Stafford is a Phi Beta Kappa graduate of LSU in Political Science with a minor in Eastern European, Soviet and Russian Area Studies.

Daniel Duvic

Daniel Duvic

Art Director

  • Obsessed with reading and critiquing billboards.
  • Loves to give advice he’d never actually take.
  • Not-so-secretly obsessed with Antiques Roadshow.

Daniel provides art direction and management to Covalent Logic’s team of designers, overseeing their concurrent projects across a variety of media. His creative knowledge combined with focused organizational skills allow him to simultaneously usher other designers’ projects along while also managing and creating his own. Daniel’s deep understanding of the problem solving nature inherent to design work makes him not only a valuable creative asset but also a relevant critical thinker.

Daniel has worked for several Baton Rouge-based companies, including serving as Art Director at Diane Allen and Associates from 2006 to 2013. He most recently served as Creative Director of Marucci Sports. He graduated from the Savannah College of Art and Design with a Bachelor in Fine Arts in graphic design.

Christina Stephens

Christina Stephens

Sr. Public Relations Manager

  • Bakes award-winning cupcakes.
  • Is a die-hard LSU fan who usually paces during games.
  • Can provide an excellent restaurant recommendation in less than five seconds.

Christina Stephens is a seasoned crisis communicator who brings nearly a decade of experience in media relations and government communications to Covalent Logic. She served as both the Press Secretary and Communications Director for the Louisiana Recovery Authority and Office of Community Development, which coordinated the state's long-term recovery from Hurricanes Katrina, Rita, Gustav and Ike. She also previously served as the Communications Director for both the Governor's Office of Homeland Security and Emergency Preparedness and Louisiana's Department of Health and Hospitals. As Director of the state's Joint Information Center, Stephens oversaw and coordinated all state agency public and media relations during hurricanes Gustav and Ike in 2008, the BP oil spill in 2010, the Mississippi River high water event in 2011 and Hurricane Isaac in 2012.

Rachel Totaro

Rachel Totaro

Sr. Content Manager

  • Will never eat a PB&J sandwich, no matter how much you offer to pay her.
  • Is still convinced that her Hogwarts letter is in the mail.
  • Wants to go on Family Wheel of Fortune with her dad more than any other TV/quiz show.

As our senior content manager, Rachel diligently explores and negotiates client needs while managing and curating online content for globally renowned companies. Her previous experience and amiable attitude allow her to efficiently split her time between content and client services projects.

Rachel received her B.A. in Mass Communication from Louisiana State University in 2011 and spent much of that year working as a legislative and communications intern at AARP. She gained valuable experience from other nonprofit organizations as a lobbyist, program developer and fundraiser director, all of which helps her to better understand client goals and requests.

Stacey Vincent

Stacey Vincent

Creative Director

  • Has never met a mixed metaphor she didn't like.
  • Believes in bold color choices or none at all.
  • Never succeeds in keeping her desk tidy for more than 5 minutes. Ever.

As one of the founding members, Stacey has been with Covalent since its inception in 2005. She is deeply committed to leading the creative team with passion and vision. Equally adept at both print and Web design, Stacey's diverse skill set and traditional design background enable her to develop quality solutions for both media. Her work has received multiple awards including the Business Report's Technology & Web Awards Website of the Year as well as regional and international awards of Excellence and Distinction from The Communicator Print Media Awards, Lantern Awards and Public Relations Society of America Awards.

Stacey has worked with a variety of clients across many industries including healthcare, athletics, hospitality, government and many more. She graduated from Louisiana State University with a Bachelor of Fine Arts degree in graphic design and has more than 15 years of experience in the industry.

Poulin Wu, Ph.D.

Poulin Wu, Ph.D.

Chief Software Architect

  • Wanted to save the world with a combinatorics theorem.
  • Gets more pleasure from problem solving than a great meal.
  • Dreams in mathematical solutions.

Poulin holds a doctorate in mathematics and a master’s in computer science from Louisiana State University. He has more than 10 years of experience developing complex, Web-related applications and is a Certified Macromedia ColdFusion Developer. Poulin is proficient with ColdFusion, XML, Perl, C++, C, Visual Basic Java, JavaScript, HTML and is an expert in database development. As Covalent Logic’s senior Web developer, he applies his diverse skill sets to devise and implement clever solutions to the most challenging programming scenarios.

Deborah Boyd

Deborah Boyd

Account Specialist

  • A long-time, long-distance runner.
  • Total beach bum who could listen to the ocean for days.
  • Loves photography and supporting the arts.

As Covalent Logic’s account specialist, Deborah spends her time organizing invoices and helping clients ensure their payments are received on time. Her upbeat nature and attention to detail make her the perfect person to help with any internal organization issues,
Deborah previously sold health, life, property and casualty insurance for several years after working as a membership director for the YMCA. She also worked as a purchasing agent for Goudchaux’s Maison Blanche for 10 years.

Emily Dufrene

Emily Dufrene

Sr. Project Manager

  • Plays fantasy football like a pro.
  • Can have your skin looking fabulous in a week or two.
  • Could eat Izzo's for every meal, every day of the week.

As project manager, Emily devotes herself to her team and clients using her knowledge of Web and print production, interactive map development, national advertising campaign coordination and resource database builds. She excels in creating strategic outreach efforts required by her clients’ national and international audiences.

Emily graduated from Louisiana State University in 2012 with degrees in both public relations and Spanish. After spending a year abroad in Spain, Emily returned to Baton Rouge where she gained experience in sales, social media and developing marketing events prior to joining Covalent Logic in 2013.

Emily Mistrzak

Emily Mistrzak

Content Manager

  • Fearless baker — usually successful.
  • Celebrated her 25th birthday by tilting out of the Hancock Tower at a height of 1,000 feet.
  • Passionately loves the Tigers, Saints, Indians and Blackhawks.

Emily’s diverse background in performance and communication studies, along with her experience as a playwright and director, blend into the perfect mix of diligence, focus and creativity that allow her to optimally manage a wide range of information for Covalent Logic’s clients. As content manager, Emily focuses primarily on distributing content internally for a global client with services in over 90 countries.

Emily previously worked for a global brokerage firm in Chicago, where she lived for several years prior to moving back to Louisiana.  She holds a master’s in communication studies from Louisiana State University and taught public speaking at LSU while completing her degree.

Ginny G. Mumfrey

Ginny G. Mumfrey

Sr. Project Manager

  • Can recite all 50 states in alphabetical order in less than 30 seconds.
  • Has a weakness for McDonald's cheeseburgers.
  • Is often told she has, hands down, the worst taste in movies.

Detail-oriented and highly organized are two of the skills senior account manager Ginny has in her award-winning wheelhouse. Commonly known as GG, she joined Covalent Logic in 2012 and immediately began expertly assessing the strategic risks and rewards for her international roster of Fortune 500 clients. Her consistent, proactive demeanor fits the needs of our clients in project management, brand development, event planning and focus group planning and fulfillment. From conception to implementation and management, her organized competency is vital to the entire website building process. GG makes sure to meet every deadline, foresee any possible concerns and provide solutions to any challenge that arises.

GG graduated from Louisiana State University in 1999 with a Bachelor of Arts degree in mass communications. She spent 10 years in Atlanta working for Brown Bag Marketing as the director of operations.

Cody Roussel

Cody Roussel

Web Designer

  • Designs bonfires to burn on the levee during the holidays.
  • Enjoys a smooth bourbon while beating his pals at video games.
  • Loves the show Firefly. Browncoats Unite!

Cody is meticulous and focused, just as a web designer should be. With more than eight years of experience in the field, he uses his wealth of knowledge and innovative thinking to provide clients with cutting-edge products that meet their specific needs.

Cody graduated Cum Laude from Southeastern Louisiana University with a Bachelor of Arts in digital design. He later completed Louisiana State University’s Continuing Education program for web design. He spent seven years working as an in-house graphic and web designer for a local print shop before joining Covalent Logic’s team.

Alexandra Sevier

Alexandra Sevier

Sr. Account Manager

  • J-walking is a way of life.
  • New York-style pizza and bagels will always have a special place in her diet.
  • Distance doesn’t matter when it comes to getting her Dunkin Donuts’ iced coffee.

Alexandra recently brought her East-Coast experience and positive attitude to Covalent Logic. After graduating from Hofstra University on Long Island, she worked for six years as a multi-project manager for various agencies in Manhattan. Her work for Mercedes Benz Fashion Week,, Three Olives Vodka and various retail stores left her with an impressive legacy of happy clients and phenomenal productions.

Alexandra works with an “it-can-be-done-we-just-have-to-figure-out-how” mentality and performs best under pressure. Her challenge-oriented outlook makes her the perfect account manager for ambitious clients. She is most proud of her previous work on the “Valentine’s Day with Justin Bieber” event.

Carli Thibodeaux

Carli Thibodeaux

Project Coordinator

  • Passion for interior design and decorating.
  • Was the mascot for her high school. Go Pioneers!
  • Loves learning random facts and is always up for a game of trivia.

Carli uses her quick thinking and knowledge of different content types to keep information flowing smoothly and swiftly through detailed implementation processes. Carli began working for Covalent Logic in September 2014 as a content coordinator, where she ensures the accuracy and quality of content for a global brand with services in over 90 countries. She received a Bachelor of Arts degree in public relations from Louisiana State University and has previous experience as a project manager at FUSE Entertainment.

Darren Vincent

Darren Vincent

Sr. Graphic Designer

  • Honorary Autobot - don't ask.
  • Believes in doing it right or not at all.
  • Thinks hard work should be rewarded with a game of disc golf.

Darren brings more than 14 years of experience in brand cultivation and illustration to Covalent Logic. His architectural sensibility helps him to see beyond the aesthetic and into the practical, making Darren particularly invaluable to his clients.

Darren’s design work has included graphics and illustration for signage, packaging, magazine layout, illustration, digital (photo manipulation), identity, corporate communication, tradeshow materials and informational design. His skills have been utilized in everything from logos, stationery and brochures to magazines, banners and billboards. Darren’s clients include Genesis Energy, Our Lady of Mercy and the Downtown Development District. He graduated from Louisiana State University with a Bachelor of Fine Arts in graphic design.

Mollie Williams

Mollie Williams

Web Developer

  • Never believed in Santa Claus because she was a logical-thinking child... but Big Foot is definitely roaming the streets somewhere out there.
  • Quoted Anchorman in her high school graduation speech.
  • Was named after a dog.

Mollie’s vivid imagination and colorful style combined with her knowledge of web development make her the perfect combination of art and technology for Covalent Logic. As web developer, she works with designers and Covalent Logic’s art director to help create and implement clients’ visions.

After starting as an intern, Mollie became a full-time member of the team following her graduation from Louisiana State University where she earned her Bachelor of Arts degree. Her eclectic work background includes marketing intern for The NeuroMedical Center in Baton Rouge and director of promotions and DJ at 91.1 FM KLSU. She also spent time studying abroad at the University of Urbino in Italy.

Sally Wood

Sally Wood

Account Manager

  • This Wizard of Oz fan wants you to pay your bill in 30 days or she’ll visit you in her pink bubble.
  • Loves singing in a choir and playing handbells.
  • Don't ask to speak to her before 9:30 a.m. (Seriously, just don't do it).

Sally joined the Covalent Logic team in February 2011 after a long list of impressive adventures, including a B.A. in Math, a B.A. in Music and a B.M. in Harp.

Before she began at Covalent Logic, Sally kept the books for a number of other companies—such as Classical Recording Company and Oil and Gas Royalty. She was also a professional harpist for several symphonies where she played with the likes of Pavarotti, Moody Blues and Aretha Franklin.

It’s okay.

We’ll hold your hand.

We’re full service, full time.

That means we work nights and weekends. We take your calls and respond to your emails. We build the timeline with you to meet your goals. We work with your budget to make sure we’re making our efforts where you see value. Need a place to sit, think and write… come to our office, have coffee and work uninterrupted. You’re invited. We collaborate. Really. If you come up with a brilliant idea, we’ll execute it. If you need the ideas, but have other resources to execute it, we aren’t offended. Let’s just get it done.

Read between the lines.

We don’t always get the credit, and we’re okay with that.

We take satisfaction in being a part of your success and watching you get the credit. In this news stream, we’ve included articles about our staff members and coverage of projects we’ve worked on, but there’s plenty missing. Sometimes we have a confidentiality agreement, sometimes our work is peripheral to a larger campaign. And then some of the stuff we do is really routine and not worthy of a big article. But, we execute it with precision anyhow.

You’ll have to trust us—we’ve done IPOs, multi-national campaigns in other languages, internal newsletters for hundreds of thousands employees. And last week we designed an ad for a start-up that had almost no budget, but we believed in it.

  • Shine a Light on Corporate Responsibility During the Holidays

    Companies and organizations big and small can pool their resources to make an impact in their communities during the holidays. Corporate giving is an opportunity to help others who are in need and to encourage internal teambuilding when employees rally together for a cause. In planning corporate giving campaigns, a few helpful guidelines will ensure you reach your goals.

  • Create a Holiday Campaign Worth Celebrating

    Creativity is often one casualty of last-minute holiday planning by companies and brands, who embrace the trite because it seems “traditional.” Instead of encouraging your customers or stakeholders to “give themselves the gift of XYZ this Christmas,” why not come up with something that is actually interesting and engaging? If that sounds like a lot of work, keep reading, because your Covalenteers are here with tips that will help you trim your December marketing tree.

  • St. Gabriel Publishing joins the Covalent Team

    Welcome to the Covalent family, St. Gabriel Publishing! Covalent Logic Founder and owner Stafford Wood has created a new communications company that will target Catholic parishes and organizations. St. Gabriel Publishing, whose development was inspired by work done for Our Lady of Mercy parish, will donate a portion of its profits to Catholic institutions and charities.

  • Mastering the Wizardry of Livestreaming from Your Phone with Periscope

    2015 has been the year of the streaming/broadcasting app. Since the early spring when the two most popular apps launched (Periscope and Meerkat), the web has been abuzz with excitement and confusion, asking “how and why should I use this?” We want to share a bit of knowledge to get you started.

  • Step aside, DraftKings, We’re Redefining Fantasy Competition at the Office

    As if Fantasy Football wasn’t already insanely popular, the newest trend in the biz is daily draft competitions on websites like FanDuel and DraftKings. Anyone who has watched football this season has seen an endless stream of ads for these services – one estimate in Forbes says the two sites could spend up to $175 million in advertising in the third quarter of 2015 alone.

  • Get Reorganized and Reenergized at Work

    Starting back to school usually means you are reorganized and reenergized from a summer full of vacations and relaxation. We know that’s not a reality for everyone (trust us), so here are some tips from our team to help you do these things now (spoiler alert: our folks like lists):

Ooooh shiny!

We win awards, just like all agencies win awards.

But, we don’t rest on our laurels. Accolades and recognition may come, but we expect to get better with every project we do. When we finish a project, we don’t focus on the shiny objects—we keep thinking about how we can do even better next time. Meeting your strategic goals matters more to us than awards. But just in case you need to know we’re winners, here’s a short list:

  • ADDYs for advertising
  • Tellys for video
  • Lanterns for Public Relations
  • Communicator Awards for corporate communications
  • Golden Bridge award for product development
  • Bulldog award given by journalists to agencies and companies they cover
  • Vema award for multi-media arts
  • Numerous awards for sales and marketing in the various industries we work for

But, really… we prefer if *you* win awards.

Addy's Award
Bulldog Award
Communicator Award
Golden Bridge Award
Lantern Award
Stevie Award
Tellys Award


If you want to work here, we get it.

We run together, read together, play kickball and disc golf together. We speak different languages (and yes HTML and Javascript count). We’re jetsetters and trendsetters. We laugh, we cry, we share—and not just on social media channels. There’s no shame in saying we form an amazing group of smart, talented, fun people. If you want in, we want to know.

Of course, it’s possible that you aren’t actively looking for a job right this red hot minute, but you’re interested in discussing business opportunities, or you see yourself merging with, consulting for, or building the Covalent team. Feel free to send a completely confidential proposal, résumé, idea or other message to Stafford Wood at

3… 2… 1… Contact.

If your company is ready to make a bold statement with graphic design, communications, public relations or web development—or anything really—get in touch with us. We don’t scare easily.

Stafford Wood

If you aren’t quite there yet, but you’re intrigued, get on our list and we’ll let you know more about who we are, what we do and share a little knowledge with you, too. (Promise we won’t mail you too often, and it’ll be worth it.)

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