Team. Squad. Crew. Covalent.
Trae Russell

Trae
Russell

Vice President

An LSU graduate with a Bachelor of Arts in Mass Communication, Trae is experienced in advertising, marketing, branding and digital strategy. As Covalent's vice president, he oversees all project timelines and budgets, client communications, creative production schedules and account management. Trae has led strategy and execution for some of Covalent's multimedia, full-service clients, like the Southern University System, Baton Rouge Metro Airport, MOVEBR, Governor John Bel Edwards, the Louisiana Department of Health and Manda Fine Meats.

Prior to joining Covalent Logic, Trae was the marketing and communications manager during the $150 million Fiber-to-the-Home (FTTH) buildout for EATEL. His success and expertise were recognized when he was asked to be a guest speaker for two national Fiber-to-the-Home conferences. Additionally, Trae has overseen multiple product launches, company rebrands and crisis communications for three hurricanes in Louisiana.

Up close and personal…

  • Will never let a Rubik's Cube go unsolved.
  • Has an unhealthy relationship with Spotify.
  • Is convinced he was a cowboy in a former life.
Experienced. Eccentric. Ever-evolving. Care to join us?