News
Marketer Magazine: On The Record: Conducting Strong Interviews with the MediaAll Over The Board: The Very Best & Worst of Outdoor Advertising
The Best
|  | A brilliant use of the medium. And if it makes one knucklehead think twice before following too closely, it will have done its job. | 
|  | Created to promote the opening of Tarantino’s Kill Bill, this board is bloody awesome. | 
|  | Nothing gets a car nut’s motor running like a smoke machine to illustrate a Mustang’s horsepower. | 
|  | Cheap prices and cheap laughs? What more can you ask from your airline? | 
|  | While it’s a little creepy seeing a mouth organ stretching across the road, this memorable campaign kept the Mars brand on the tip of everyone’s tongue. | 
The Worst
|  | A Mexican restaurant getting edgy with their marketing is one thing. Getting edgy by referencing the worst mass cult suicide in modern history, quite another. | 
|  | The rule of thumb for billboards is six words or less. Or, if you’re pushing camels, sixty. | 
|  | Um…you do know what illiterate means, right? | 
|  | I look forward to when the tree branches cover the entire board. Trust me. | 
|  | The #1 best thing should be they’re getting someone new to handle their advertising. A Pubic Relations nightmare. |